Stop Wasting Your Money on Renting Refrigerated Florists Trucks

Lee-Smith • Feb 24, 2022

WHO WOULD BENEFIT FROM OWNING A REFRIGERATED FLORIST TRUCK?

Many florists can benefit from owning a refrigerated truck. Whether you are looking to increase the size and reach of your business, maintain the size of your business, or increase the quality of your business. By owning a refrigerated truck you will have more control when it comes to deliveries and the quality of your floral arrangements. The thought of buying a refrigerated truck for your business can seem daunting, but with Lee-Smith, we make the process as painless as possible!


WHY SHOULD YOU HAVE A REFRIGERATED TRUCK?

Considering the extra cost for delivery, customers look for quality and freshness in their bouquets and flowers when they arrive at their doorstep or event. That is why a refrigerated truck is crucial when it comes to running a high-quality florist business. Did you know that in the summer months flowers can only last about eight hours before they begin to show signs of wilt? Flowers should be kept between 34 to 37 degrees Fahrenheit for optimal freshness. Once temperatures start to rise from there, you start to run into issues with the flowers (wilt, reduced longevity of life, loss of color, etc.). 


Don’t deliver your customers sad bouquets! By refrigerating the flowers, not only do you deliver perfectly fresh flowers, but you also will provide the customers with flowers that will have greater longevity of life. This can create customers that will last a lifetime.


We know your busy season is here! From Valentine’s Day to Mother’s Day to spring weddings, don’t let the upcoming hot season affect your business. The average cost of flowers for a wedding is $2,300, 37% of men purchase flowers on Valentine’s Day, and 26% of people purchase flowers for Mother’s Day. These are large opportunities for your business. You work hard for every dollar you make. Don’t take away from your profits by renting a truck to make quality deliveries when you can save money by owning your own 


ADDITIONAL OPPORTUNITIES OF OWNING YOUR OWN TRUCK:

Pop-up floral shops are the hottest new thing. Whether you are having a slow day and want to generate some business or there is a large event or festival happening in town, a pop-up flower shop can be a great way to gain new customers. Drive potential customers to your brick and mortar store or encourage them to use your business in their next event. The opportunities are endless when you own your own personalized florist truck!


BENEFITS OF BUYING YOUR OWN REFRIGERATED TRUCK:

On average, businesses will spend $160 a day or $5,000 a month to rent a 16-foot refrigerated truck. A used truck can cost anywhere from $10,000 to $35,000. Purchasing a truck can really reduce the overhead costs of running a floral business over time. Not only can you save money by buying a truck with us, but you can also customize your truck to fit your businesses’ personal needs. Do you need shelving, specific sizing, or digital thermostat control? At Lee-Smith, we can get you the refrigerated truck that’s right for you and complete with all of the specifications you need to have the best florist business in town at the best price. 


CONTACT US

Are you ready to move forward? Let’s set up a meeting to talk about what you are looking for in a truck so we can help you take your florist business to the next level. Give us a call at 423-622-4161 or visit our website at https://www.lee-smith.com to get more information on purchasing today!

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